The Managing Director of Vivamark Communication Ltd, Mr. Marcus Ijioma, one of the consulting firms for the Aba International Trade Fair 2006, has outlined ambitious plans to position the event on the global stage.
Speaking to journalists shortly after the inauguration ceremony in Umuahia, Mr. Ijioma expressed confidence in the growing commercial prominence of Aba and Abia State, describing the state as “the talk of the nation” in trade and business exhibitions.
According to him, the consulting team aims to build on the foundation already laid by the state government, noting that their contribution would serve as “the icing on the cake” of ongoing development efforts. He added that the firm is responsible for media, branding, and marketing consultancy for the trade fair.
“We are not competing with Lagos,” he said. “We are positioning Aba alongside global commercial hubs such as Guangzhou, Beijing, and even Paris. That is the level we aim to attain.”
He emphasized that with the necessary infrastructure already in place, the focus is now on attracting international attention and participation, showcasing Abia’s growing strength in trade and commerce.
Mr. Ijioma further reiterated the importance of global visibility, stating that the world needs to recognize the economic opportunities emerging from the state.
